Department stores have tended to be less relevant in today's environment than in the past. The student task is to identify the various environmental factors that contributed to their downfall.
If you are already a GITM Member, then please Log In below to access this activity and solution.
If you are not a Member, please find out about the benefits of becoming a GITM Member. Otherwise, simply browse the 200 plus free teaching activities available on Great Ideas for Teaching Marketing.