Identify the Steps in the New Product Process

In this activity, students match the key step in the new product process to its appropriate definition, to confirm their broad understand of the NPD process.
EXCLUSIVE ACTIVITY FOR MEMBERS

 

Sorry, this teaching activity and/or solution is exclusive for Members of Great Ideas for Teaching Marketing (GITM).

If you are already a GITM Member, then please Log In below to access this activity and solution.

If you are not a Member, please find out about the benefits of becoming a GITM Member. Otherwise, simply browse the 200 plus free teaching activities available on Great Ideas for Teaching Marketing.

Scroll to Top